DISNEYIZATION OF SOCIETY PDF

It should prove of interest to beginning students in a number of different courses and fields, as well as to scholars interested in culture and consumption. There is no question that the model created by Disney, and emulated in whole or in part by many organizations and in many settings, will continue to influence social structure and culture well into the future. This is an important book about a significant social process. And, it manages to be a fun read, as well!

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The idea of Disneyization springs from a conviction that there are changes to our social world that the Disney theme parks exemplify. Disneyization thus becomes a lens through which the nature of modern society can be viewed, as well as a way of thinking about issues to do with consumption and globalization. I am by no means the first person to suggest that modern society is increasingly taking on the characteristics of the Disney theme parks, but I discuss this issue in a systematic way rather than make general allusions to the influence of the Disney theme parks.

In addition to drawing attention to ways in which the Disney parks may have been influential on a variety of social institutions and practices, I also argue that they exemplify certain developments that were in train before the first park opened Disneyland in In other words, the Disney theme parks are emblematic of certain trends that I identify in this book while simultaneously having been influential in their own right.

Following a general introduction to the idea of Disneyization in Chapter 1 , I then outline these four dimensions — theming, hybrid consumption, merchandising, and performative labour — in the succeeding four chapters.

In Chapter 6 , I suggest that crucial to the successful operation of Disneyization are control and surveillance and I outline the ways in which these are salient to the Disney theme parks and to Disneyized institutions and practices more generally. In the final chapter, I link Disneyization to wider issues to do with consumption and globalization.

Here, I raise the question of whether Disneyization should be viewed as a homogenizing trend that creates a standardized world. I coin the idea of a systemscape to help deal with this issue. Disneyization is treated as a systemscape in the sense of a set of underlying principles that are diffusing throughout the economy, culture and society, but which allow considerable variation in how they are implemented.

Consequently, the forms that Disneyized institutions take on are likely to vary considerably. In this final chapter, I also seek to inject a more critical tone than is usually apparent in the other chapters, by asking how far Disneyization has adverse consequences and implications.

In this book, I have slightly changed the way in which I conceptualize the dimensions of Disneyization from the ways in which they were presented in these three articles. Bibliography [Page ] Adams, J. Akwagyiram, A. Alexander, G. Anderson, K. Appadurai, A. Featherstone ed. Armstrong, P. Armstrong, S. Ashworth, J. Azaryahu, M.

Bagli, C. Bailey, A. Bain, P. Bale, J. Ball, E. Barber, B. Barboza, D. Barker, P. Bates, W. Beardsworth, A. Cambridge: Polity Press. Bellas, M. Bolton, S. Boyer, M. Sorkin ed. Boztas, S. Brannen, M. Tobin ed.

Bright, R. Brodie, I. Bryman, A. Smart ed. Slater and P. Buckingham, D. Wasko, M. Phillips, and E. Buescher, D. Burchill, J. Butler, S. Cain, L. CO;2-F Callaghan, G. Cartier, C. Chesshyre, T. Chittenden, M. Chua, B-H. Coe, J. Nichols ed. Cohen, S. Abram, J. Waldren and D. Cohn, N. Coleman, R. Conway, W. Cowley, J. Crang, P. Croke, V. Cunningham, J. Davis, S.

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Disneyfication

The idea of Disneyization springs from a conviction that there are changes to our social world that the Disney theme parks exemplify. Disneyization thus becomes a lens through which the nature of modern society can be viewed, as well as a way of thinking about issues to do with consumption and globalization. I am by no means the first person to suggest that modern society is increasingly taking on the characteristics of the Disney theme parks, but I discuss this issue in a systematic way rather than make general allusions to the influence of the Disney theme parks. In addition to drawing attention to ways in which the Disney parks may have been influential on a variety of social institutions and practices, I also argue that they exemplify certain developments that were in train before the first park opened Disneyland in

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The Disneyization of Society

This article includes a list of references , but its sources remain unclear because it has insufficient inline citations. Please help to improve this article by introducing more precise citations. April Learn how and when to remove this template message In the field of sociology , the terms Disneyfication and Disneyisation describe the commercial transformation of a society to resemble the Walt Disney Parks and Resorts , based upon rapid Western-style globalization and consumerist lifestyles. The term Disneyisation appears in Christian Contradictions and the World Revolution , by Andre Kehoe: "This bogus culture imposed hour after hour on the people by the media is a serious interference with free thinking and therefore free action. It is part of what Peter K.

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